ShinyStat™ Adbock Analytics – Monthly unique visitors with adblock

How many times your site is visited by monthly unique visitors who use an adblocker to exclude advertising messages? How much revenue are you losing?

The report titled "Monthly unique visitors with adblock" shows the number of monthly unique visitors who have visited your site with an adblocker.  

In the first table, for the selected time period, you can see:

• Monthly Unique Visitors: the total number of monthly unique visitors n the selected period
• Monthly Unique Visitors with adblock: the number of  monthly unique visitors with adblock and the percentage versus the total  monthly unique visitors

Filters 

• Calendar: it allows you to select the time interval for which you want to analyse the traffic data. For more info, click here.
• Devices: this feature allows to sort the data in the underneath table by the selected option (All, Desktop, Mobile, Tablet or Smartphone)

Chart
On its horizontal axis, the chart shows the days or the months of the represented period and, on the vertical axis:

• the total  number of monthly unique visitors (green)
• the number of monthly unique visitors with adblock (red)
• the percentage of monthly unique visitors with adblock versus the total number of monthly unique visitors (with blue line)

Table

Each line of the table shows the following information:

• Date: it shows the specific day or month in consideration
• Monthly Unique Visitors: it shows the total number of monthly unique visitors
• Monthly Unique Visitors with adblock: it shows the number of monthly unique visitors with adblock
• % Monthly Unique Visitors with adblock: the percentage of monthly unique visitors with adblock versus the total monthly unique visitors

Please note: data on visitors with adblock is available since:

• June, 1st 2017 in the Business version
• July, 8th 2017 in the Pro version